Bachelor’s degree in Marketing, Business, or a related field. 3–4 years of relevant experience in performance/digital marketing. Hands-on experience with Google Ads and Meta Ads Manager. Strong knowledge of campaign planning, optimization, conversion tracking, and remarketing. Good understanding of CPL, CPA, CTR, CPC, ROAS, and conversion rates. Strong analytical and data-driven decision-making skills. Experience managing and optimizing advertising budgets. Good communication, reporting, and problem-solving skills. |